Demand Gen & Social Selling Sprint

A data-driven approach to identifying and engaging high-potential prospects

Supercharge your sales pipeline with our Demand Generation Accelerator – a laser-focused, 90-day sprint that combines cutting-edge virtual events and data-driven market research campaigns to identify, engage, and convert high-potential prospects into qualified leads, ready for your sales team to close.

Companies we’ve helped
Strategy, Coaching, Full Funnel Work

This is a 90-day sprint designed to help B2B organizations rapidly generate, engage, and warm up high-potential leads on LinkedIn.

By leveraging the power of LinkedIn’s vast professional network, demand generation content, targeted outreach, and email campaigns, we help you create and nurture meaningful connections with your target audience while feeding your sales pipeline with highly qualified prospects and booked meetings.

Sales teams often struggle to identify and engage with the right prospects on LinkedIn. Our Demand Generation & Social Selling Accelerator solves this challenge by combining strategic planning, data-driven targeting, personalized outreach, and high-quality content to create a streamlined process for warming up accounts, generating actionable leads, and securing valuable meetings.

Who Is It For?

Sales and Marketing Leaders looking to accelerate their lead generation, account warming efforts, and booked meetings on LinkedIn

How Does It Work?

Our LinkedIn Demand Generation & Social Selling Accelerator Sprint consists of five stages:

Planning

We work closely with your team to identify your target audience, define your objectives, and develop a tailored LinkedIn strategy to effectively engage your prospects.

Content Creation

We develop demand generation content tailored to your target audience, including articles, whitepapers, case studies, and more, to fuel your LinkedIn and email campaigns.

Setup

We handle all aspects of setting up, managing, and optimizing your LinkedIn presence, including content creation, targeted connection campaigns, and personalized outreach strategies.

Running Campaigns

We design and execute targeted LinkedIn connection, LinkedIn Ads + Retargeting (With Video ads) & email engagement campaigns to complement your LinkedIn efforts, nurturing prospects and driving them towards booked meetings with your sales team.

Optimizing Campaigns

After capturing the contacts from the campaigns, we analyze and segment them based on their potential value and readiness to engage further, creating a list of warm accounts. We continuously optimize the campaigns to maximize engagement and conversion on LinkedIn.

Our GTM Sprint frees up CxOs to focus on running their business while we handle the launch or entry into new markets.

This involves a deep dive into your GTM plan, including a close examination of your company’s pipeline, market segmentation, customer research, ideal customer profile, buyer journey, value proposition, unique value validation, content plan, priority channels, partners, and communities, marketing plan and budget, team architecture, conversion paths, metrics, playbooks, and team alignment.

The result of this in-depth process is a set of actionable recommendations to help optimize your GTM strategy, a 12-month GTM Plan aligned with your business objectives, and recommendations on how to staff the function.

Who Is It For?

Entrepreneurs, product managers, or executives looking to launch a new product or service or enter a new market.

How Does It Work?

We conduct our GTM Sprint in three stages:

Discovery

First, we sit down with your executive team to get a clear picture of your business, product, target market, and value proposition. Then we conduct market research to understand your customer’s pain points, buying behavior, and preferences. Finally, we analyze your competition to identify any gaps or areas for improvement.

Analysis

We scrutinize every aspect of your GTM plan to get a sense of what is currently working and where you are falling short. Our goal is to understand your pipeline, market segmentation, ideal customer profile, buyer journey, value proposition. Then build and test your unique value validation, content plan, priority channels, marketing plan & budget, team architecture, conversion paths, metrics, playbooks, and team alignment.

Recommendations

We pull together all of our findings into a report for executives, outlining your strengths, weaknesses, opportunities, and threats, with actionable recommendations on how to optimize your GTM strategy. This is accompanied by a 12-month GTM Plan that supports your business growth goals and recommendations on how to deliver it with internal and external resources.

Full Funnel Expert

Douwe Wester

What Do You Get?

Fast and efficient lead generation on LinkedIn

Our proven methodologies and expertise in LinkedIn marketing ensure that you generate leads quickly, effectively, and without wasting time on unproductive efforts.

A data-driven approach to identifying and engaging high-potential prospects

We utilize advanced analytics and LinkedIn tools, such as Sales Navigator, to pinpoint the most valuable prospects for your business and engage them with personalized outreach.

Highly qualified and warmed-up leads for your sales team

Our process ensures that your sales team receives leads that have been pre-qualified and engaged, making their job of closing deals more efficient and successful.

Tailored strategies to maximize engagement and conversion on LinkedIn

We craft bespoke LinkedIn strategies based on your unique business goals and target audience, ensuring that your campaigns resonate with the right people and yield the best results.

Booked meetings with your target audience

Our accelerator doesn’t just deliver leads – we go the extra mile to secure booked meetings with your target audience, enabling your sales team to focus on closing deals with well-prepared prospects.

Consistent High Value opportunities

Increase your pipeline velocity by having high intent opportunities to drive sales

Build on top your current Sales & Marketing Strategy

Make all the assets and channel work together harmoniously to increase awareness and create demand.

Getting you to market fast

Reaching out to potential customers and generating demand will increase the potential of your pipeline significantly

Design the future of scale

Lead Gen and Demand Gen in combination with proven playbooks for sales will create sustainable revenue

50-100%

Boosted Lead Generation

30-50%

Higher Conversions

40-80%

More Booked Meetings

“In collaboration with Upbeat, we focused on establishing our core purpose and developed our strategy from this foundation. We revisited and redefined our mission and vision, formulated a five-year plan, and implemented Objectives and Key Results (OKRs) to drive incremental progress through annual, quarterly, and monthly actionable goals.

With a clear end goal in mind, our company underwent a Full Funnel transformative change, resulting in a remarkable 285% increase in sales within 12 months among our newly identified Ideal Customer Profiles (ICPs).”

Serhat Elban

CEO – PESCHECK

Let’s Make Things Happen

At Upbeat, we’re committed to transforming your marketing game. Our expert team combines creativity, data-driven strategies, and industry insight to craft powerful, full-funnel marketing solutions tailored to your B2B company’s unique needs.

Douwe Wester
Founder & Full Funnel Marketing Expert

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